NEWSLETTER RETAINER

THE DAISY CHAIN 

The twice-monthly noteworthy newsletter retainer for empowerment-driven women in biz who want to nurture the link between consistent content and consistent clients… without stressing over socials. 

YOU’RE CHASING BUTTERFLIES ON INSTAGRAM!

  • Do you ever feel like the algorithm is actively working against you (rude)? 

  • Like you need to be online all the time, 24/7, to grow a thriving community? 

  • Are you fed up of pouring what little creative energy you reserve for yourself into content that barely reaches the dream clients you created it for?

You’re not alone. With shrinking attention spans and thousands of posts competing for your ideal client's attention, marketing solely on Instagram can feel like you’re chasing potential clients like butterflies, hoping the next post will catch your next client. 

It’s time to let them come to you…

Did you know that 61% of email readers will dedicate at least 8 seconds to your email content? (Forbes) 

I know – that might not sound like a lot. But…

How much less time do you linger on a post mid-scroll-sesh? 

*Spoiler: I reckon it’s less than a second…*

So if you are leveraging email, that’s a potential additional 8 seconds of attention over your competitors…

Even better? Your email list is your very own community of people who wanted to hear from you in the first place. And you control how your content reaches them—no pesky algorithm, no vanishing act at the accidental pull of the refresh tab!

Just a personal outlet to keep your ideal clients connected, educated and in the loop.

You can have a real, un-blooming-forgettable presence full of qualified leads – where your content is warmly welcomed, excitedly poured over, and nurtures a buzzing community of ideal clients who just click with your mission.


And it starts with your noteworthy newsletter.

TAKE A PEEK INTO THE ANATOMY OF YOUR NOURISHED NEWSLETTER ↯

 A noteworthy name that makes your ideal clients feel like they’re part of your very own VIP club, which your readers will be buzzing to see in their inbox twice a month.

Buckets of recurring themes and topics that you’ll become the go-to for, introduced with a connection-crafting, attention grabbing story.

Flower power tips and lessons, bullet-pointed to take away and plant in their life & business

Nurture driven copy, catch ups, and CTAs to create pathways to your latest endeavours, freshest content, and newest offers.

TAKE IT FROM GRACE! ↯

Something powerful happens when you claim back the time and brainspace to show up for your clients and provide an experience you're proud of – from the connection-boosting words they read in your newsletter, to their first onboarding call.

“Now that you’ve worked your magic, I can deliver what my clients need!”

YOU’RE READY TO NURTURE YOUR NARRATIVE, IF. . .

  • You’ve been craving a connection with your ideal clients that isn’t dependent on you being ‘ON’ all the time 

  • You want to speak to more people, with more personalisation, without your marketing time eating into your carefully curated 1:1 brand experience

  • You’re well and truly done with not knowing whether your words are making a real impact on socials – but also not having the energy to consistently nurture  your email presence…

💐 I’M NICOLE, FOUNDER OF PICK OF THE BUNCH COPY - AND I CRAFT BUTTERFLY-INDUCING COPY FOR FEMALE COACHES & CREATIVES WITH A WHOLE LOT OF HEART!

My mission is to help you to confidently convey your BLOOM factor and create a buzzing brand community through words that connect, empower, and convert those dreamy ideal clients.

Which is why I created The Daisy Chain Newsletter Retainer, for empowerment-driven women in biz who want to create an un-blooming-forgettable email presence that nurtures a consistent flow of dream clients without eating into your evenings or taking time away from the beautiful brand experience you've lovingly created.

WHAT’S INCLUDED:

Two Monthly Newsletters

Arranged to grow your audience, root your reputation as the go-to expert, and make converting more clients who value your time, processes, and expertise a breeze.

Featuring:

  • Two click-worthy subject lines to test what clicks with your audience

  • Your perfectly arranged, engagement-building noteworthy newsletter content 

  • A call to action designed to keep your readers buzzing around your biz – whether that’s to your freebies, offer sales page, or biz blog!

Custom Noteworthy Newsletter Template

Your very own custom newsletter copy template!

  • Structured to capture attention and keep readers hooked on your content

  • Optimised for memorability, flow, and impact

  • Infused with your unique come-back-for-more factor

Monthly List Nurture Catch-up & Quarterly Strategy Check-ins

A monthly focused chit-chat to:

  • Plan your upcoming month’s content

  • Review last month’s wins and opportunities

  • Brainstorm ways to further nurture your audience

And every quarter, we’ll dive into your newsletter data to:

  • Analyse  your open rates, clicks, and overall audience engagement

  • Plan ways to optimise your content to keep growing, connecting, and converting!

Subject line testing 

Each month, you’ll get two compelling subject lines to A/B test with your email list. This helps:

  • Identify what truly resonates with your audience

  • Create irresistible subject lines that drive more opens and encourages more clicks!

PLUS YOUR SIGN UP BONUS: 60 Min Standout Presence Session

In this in-depth session, we’ll:

  • Define your unique brand voice and pin down your messaging framework

  • Name your noteworthy newsletter

  • Plan your content strategy, buckets, and layout

  • Start building your standout space on the internet!

THE INVESTMENT

£444/ month

As this is a retainer service, there is a 3 month minimum commitment in place, to give us time to nurture and nourish your words just so for your brand – and to start seeing those results!

FAQS

  • All retainers are a minimum commitment of 3 months, to give us time to nurture and nourish your words just so for your brand. Just like flowers, content needs a little nurturing to start seeing results!

  • Payment is taken on the 1st of each month. At the beginning of each month, we’ll hop on a call to chat about your next month’s newsletters (e.g. Your January call will be about your February content!), and your copy will be delivered into your private Google folder on the 17th.

  • If you’d like to add more newsletters to your retainer, that’s perfectly okay – let’s chat about it on your discovery call!

  • It will! I start every project with a brand voice questionnaire and onboarding call to dig deep into the root of your brand voice. Revisions are also included in your package, so if anything isn’t sounding quite like you, we’ll edit it!

  • Collaboration gets the best results! So, you’ll get access to all of the notes I make during our calls, the option to go through your copy and request edits, so you’ll know the details of everything that's in the works.